March 14ー19 2017, the president participated in the "Aomori Mini Fair" held in Hawaii for only the first four days.
  I have been selling it at the Marukai store all year round, but I thought that the sales promotion activity only once a year was not enough, so I participated in the mini fair in March that had been held for a long time.
  This time, we also conducted another experiment.
  During the 7-day fair, the president will sell for the first 3 days and a local mannequin will sell for the latter 3 days.
  On the 4th day, the president and the mannequin sold together and gave a Communication guidance.
  From the 5th day, I asked the mannequin to sell it, and the president returned.
  As a result, Mannequin's sales were only half that of the president.
  I think this is not because the mannequin's ability is inferior, but because it gives a sense of security to see the manufacturer's face, and I would like to continue participating in this fair in the future.


【About Hawaii Aomori Mini Fair】